Langjährige unternehmerische Erfahrung mit betriebswirtschaftlichem Hintergrund verleihen Daniel das erforderliche Skill-Set, um die atedo AG als CEO in Person eines «primus inter pares» zu führen. Nach einer Ausbildung zum Wirtschaftsinformatiker war er bei und für den Agrarkonzern fenaco tätig, bis er sein erstes Internet Start-up gründete. Es folgten ein Master in Wirtschaftskommunikation und langjährige Tätigkeit in Agenturen. Daniel zeichnet sich aus durch seine Technologie-Affinität, Schnell-Denken, in Bildern denken – und man kann sich mit ihm in vier Sprachen unterhalten.

Daniel betätigt sich mit Leidenschaft an Herd und Tisch, ist sportlich vielseitig aktiv und hat generell eine Schwäche für Bewegung in Form von Reisen, alten und neuen Autos und Rennsport. Er ist ein Fan der Chicago Bulls, dessen Ikone Michael Jordan auch für ihn ein echtes Idol darstellt. Auch Film & TV ist ein Thema: Beeindruckt und geprägt hat ihn seit jungen Jahren MacGyver, eine TV-Figur mit Erfindergeist, die aus einer kniffligen Situation stets das Überraschende herauszuholen weiss.

An atedo schätzt Daniel besonders das Team und die spannenden Kundenprojekte.

As a qualified designer (Diploma in Visual Communication, FH ZHDK), with career stages both in Switzerland and abroad, including in Zurich, St. Moritz, and at Lippincott Brand Consultants in New York, David works with a broad spectrum of conceptual and creative approaches. He is a strategic designer with a strong preference for complex challenges requiring a networked way of thinking.

David regularly writes as a journalist, works on novels, and designs graphic art. He plays football, is closely involved with gamification and interactive media, and reads books by writers such as Haruki Murakami. Whenever he has the opportunity, David likes to indulge his family and friends with culinary delights.

What David appreciates most about atedo are the great people in the team, the rigid connection between strategic thinking and visible results, and the cooperation between everybody involved as equals.

LEARN MORE about David’s first novel “SUMMER DAWN”, a modern reality thriller >

As a business studies graduate with a Master’s degree (specialising in strategic marketing, communication and change management), and with career stages at Swisscom and Migros, André combines many years of management experience with distinctive strategic thinking. After switching to the agency side, André worked as a strategic planner and member of the management board. As part of his Master thesis, he created a marketing and communications concept for the Swiss Ice Hockey Association and National A League.

André’s great passion is ice hockey, in particular the Ambri Piotta HC, for whom he is active as an ambassador, match speaker, co-radio presenter and fan. For many years André has practised the Japanese martial art of Aikido, and as DJ “El Funky Pescador” has put down selected tunes on the turntable – ranging from soul, via old-school hip hop to drum'n'bass and funk. And when there’s a fire, André is there, as a paramedic with the fire services.

“A good player is where the puck is, an excellent player is where the puck will be” – a quote by the ice-hockey legend Wayne Gretzky. And thus the atedo team also aims to be wherever the puck will be. Always one step ahead, creatively and strategically sound, and always focusing on people and realisation. This guiding principle is what pleases André especially about atedo.

More information about André’s professional background and specialist fields can be found on his LinkedIn profile.

Viviane hat ihre spannende Laufbahn mit einer Betriebswirtschafts-Ausbildung an der Kaderschule in Zürich gestartet und über die Jahre mit einem Bachelor of Arts in New Media in San Francisco, einem CAS in Art Direction sowie Zusatzausbildungen im Interaction-Bereich laufend erweitert. Sie bringt sowohl fundiertes BWL-Wissen als auch eine ausgeprägte Designkompetenz mit.

Unsere weitgereiste Metropolitin hat eine Leidenschaft für schöne Dinge aller Art, am liebsten im grossen Massstab. So dekoriert sie in regelmässigen Abständen ihre Wohnung neu oder gestaltet die Ausstattung von Events. Ab und zu mag sie es etwas lauter und besucht im Sommer das Ascona Jazzfestival oder legt beim Sonntagsfrühstück eine Schallplatte von ihrer Lieblingskünstlerin Ella Fitzgerald auf. In seltenen Fällen erliegt sie gemeinsam mit ihrer Schwester dem Sog ihres Jugendschwarmes Jon Bon Jovi, wo sie auch mal richtig abgehen und in Erinnerungen schwelgen kann. Genauso beschwingt geht es zu und her beim Lindy Hop-Tanzen, das ihr schon seit vielen Jahren Freude bereitet.

An atedo mag Viviane insbesondere die Unverkrampftheit, die Professionalität und die gegenseitige Sympathie im Team. 

As a seasoned polygraph and typographic designer for visual communication, atedo's longest serving employee  forms a strong backbone for the team with her quick perception.

Martina successfully reconciles her young family, atedo and various interests. She is extensively involved with literature in the form of Nordic thrillers over a cup of tea or in the form of audiobooks. She dedicates herself to her craftsmanship in sewing or discovers the world to her offspring. Moving images are not to be missed either: The film "Hidden Figures" has particularly appealed to her as an inspiration and impulse to think. But she also finds herself living a faster life sometimes, like at Lenny Kravitz's concert on the Piazza Grande in Locarno.

What Martina appreciates about atedo is the family atmosphere, the degree of personal responsibility and the flexibility in the way work is divided up.

Kathrin laid the foundation for her comprehensive knowledge with a Bachelor of Arts ZFH in Communication at the IAM (Institute for Applied Media Studies), specialising in organisational communication and journalism. Her project work is characterised by her empathy and openness for new methodologies and situations.

Kathrin is a passionate and talented dance artist. She also passes on this knowledge and her experience in classes, and has directed numerous dance projects and stage shows, including several musical directions of 40 actors and dancers. When she can find the time outside her passion for dance, she enjoys outdoor sports, going to see the games of HC Davos, or exploring new restaurants and cafés. Kathrin likes complex storytelling, such as in her favourite film Déjà-Vu – a confusing story that demands a lot of imagination.

What Kathrin appreciates most about atedo is the diversity of clients, the wide variety of projects with great team members, and the continuing growth.

Russische Literatur ist Felix‘ grosse Leidenschaft. Seinen Masterabschluss hat er folgerichtig in diesem Bereich erlangt – neben Kommunikationswissenschaft und Recht. Seit mehreren Jahren ist Felix nebenbei journalistisch für regionale Medien tätig und hat sich einen grossen Erfahrungsschatz im Umgang mit Inhalten erarbeitet.

Felix ist ein begeisterter Sportler im Wasser und an Land – als versierter Krauler und Vitaparcours-Bezwinger hält er den Körper fit und den Geist frisch. «Eintauchen» heisst es auch, wenn ein spannender Roman, nahrhafte Sachliteratur oder russische Poesie auf dem Tisch liegen. Felix befasst sich leidenschaftlich gerne mit Sprache, genauer gesagt mit Textwerken vielfältiger Couleur. Insbesondere Adam Smith, die Gedichte von Puschkin, Lermontov und Majakovskij und philosophische Schriften haben es ihm angetan. Der Mut, die Abschlussarbeit an der Uni über russische Poesie zu verfassen, hat sich ausbezahlt.

An atedo gefallen Felix die Einheit im Team – man zieht am gleichen Strang – und die fortschrittliche und anspruchsvolle Arbeitsweise, die es ihm erlaubt, Wissen zu teilen und aufzunehmen. 

Figures and statistics are Michelle’s domain. With her proven expertise in finance and controlling, she supports management in all accounting matters while also acting as Office Manager.

Michelle loves to spend time in nature, and travelling. Her favourite sportsman, Roger Federer, impresses her because he constantly achieves peak performances with a joy for the sport, and has remained “down to earth”, despite his great fame. Her favourite film, Pretty Woman, reveals her romantic side: she never tires of the story of the prince who finds the love of his life. When she can find the time, she likes to go to open-air concerts, because there you can choose the different artists you want to hear, and she loves the great atmosphere under open skies.

She sees atedo as a dynamic company with bright employees.

Many years’ experience as a desktop crack on the basis of solid polygraph training, plus constant further development in visual communication has made Florian a proven specialist for contemporary graphic design. His special strength is in the area of illustration, which is characterised by his independent and humorous style.

As a former top hockey player in the Swiss league, sport continues to be very important to him, and he currently plays for UHC Pfannenstiel in the National B League. He does not want to miss out on the excellent camaraderie and the sporting spirit. Florian’s athleticism also has the pleasant side effect that he can reach the atedo office faster on foot than in the lift. In his free time, along with sport Florian likes to walk at a more sedate pace in the mountains, as well as going camping, travelling and watching the latest episode of Peaky Blinders – not least because of its unique style and the Irish groove, with all that it involves.

What Florian appreciates most about atedo is the high degree of responsibility, the creative work and the good team spirit.

Fortunately for us, Fabian decided not to pursue his initial dream job as a dentist. After his first-class qualification as a polygraph and layout expert, he gathered professional experience for a number of years. During this time, he was also able to pass on his skills on the ski slopes to his students in his home town of Grächen.

Tilting angles at the limit shape Fabian’s life outside of work – on the one hand on two skis and down snowy mountain slopes, while on the other hand on two wheels with a triumphant sound and gently curving asphalt bends. He also gets enthusiastic about cosy film evenings at home (when he is not actually cheering on Roger Federer in a tennis match), discovering the world with his camera, or spending time in Japan (where his mother comes from) or facing the challenge of mountains. Every now and again Fabian goes into the wilderness, where he sets up camp with his friends, starts a campfire, and eavesdrops on nature. But he also sometimes goes wild in another way, say, at a live gig by the Chemical Brothers.

What Fabian likes especially about atedo is the start-up vibe and the interdisciplinary cooperation in an exciting team with great people.

Vera completed her studies in Graphic und Media Design with a first-class honours degree from the University of the Arts London (UAL). Other design areas she has been active in include screen printing, bookbinding and general traditional printing techniques.

When she is not designing and generally impressing with her distinctive tidiness, Vera likes reading books on sociology and gender studies, learning cooking from her mum, playing cello and delving into cinematography. Vera’s headphones frequently play a song by The Cure, a band that has touched her deeply in live performances. Vera is also impressed by Gianluigi Buffon, who always displays a casual professionalism, as well as Sharon Needles from RuPaul’s Drag Race, with her revolutionary impact on the world of drag queens.

What Vera likes especially about atedo is the great team, the working environment, and the mutual helpfulness.

Peter Urs Naef’s career has gone through many stages in the media business, culminating as CEO of a publishing house in Zurich. The diversity and challenges of the media world has sharpened his understanding for change management and corporate development. Today he owns a consultancy company in Zurich, sits on the board of several companies, and supports young entrepreneurs. His work philosophy is people-centred. Under the guiding principle “empowering leaders™” he supports managers and experts in mastering their challenges.

Peter has two adult children and is interested in design, cookery, gardening, literature and travel. The former world dancing champion lives with his wife in the mountains in Engelberg. When he has time, he relaxes in Mallorca in a rural atmosphere and cultivates his Mediterranean garden.

What Peter appreciates most about atedo is the large dynamics of the business environment: the young company, which emerged from a merger of two exciting consulting firms, stands right at the point of upheaval in corporate and marketing processes. Continuing along this successful path and encountering new projects with exciting people makes working at atedo particularly thrilling for him.

Reto acts as the Chief Financial Officer at ALSO Schweiz AG and has the highest Swiss qualification as a financial expert. His career began with a bank apprenticeship and literally took him around the world and back – whether as an air steward or a financial specialist for large national and international companies.

When Reto is not totting up figures, he likes to take his boat out on Lake Lucerne, spends time with his family, gets involved with Dagmersellen football club, organises and installs sound and vision equipment for special occasions, or flies a small plane to lesser- and better-known destinations in Europe.

What he likes about atedo is the forward-looking attitude, the exchange of experiences on the administrative board, and the ongoing development of the company.